Use of Bollywood and international celebrities are now becoming a common trend for Pakistani brands. Following the trend Pakistani fashion designer Sahar Atif hires for her Pret Collection 2015 one of the top model turned actress from Bollywood ‘Lisa Haydon’.
Sahar Atif’s recent collection consists of accessories and western wear at affordable prices that ranges from 1000 for a headscarf to 20,000 for a formal evening wear.
Established in 2004, SAAI by Sahar Atif is an under stated, minimalistic brand best known for the designers’ signature incorporation of Pakistani craft and heritage within each creation. Indeed Saai’s outlook towards design is extremely experimental with the female form, at times playing with body sculpted silhouettes and at other instances draping it is yards of flowing fabrics to create the allure of mysterious romanticism teamed with the timelessness of craft embroideries.
Here are some glimpses from the exquisite Photoshoot with Lisa Haydon :-
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