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Trending in Fashion & Beauty

Shaheen Airways Set To Fly Nominees, Media and High Profile Jury Members to the Lux Style Awards

The star-studded flight, flying nominees, media and high profile jury members from Fashion, Film, Music, and Television will be flown in by Shaheen Air International for the LUX Style Awards taking place next week in Lahore. The LSA fever is gearing up ! #SaheefaJabbarKhattak spotted at the airport today with Frrieha Altaf who gets the Lifetime Achievement Award in Fashion …

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Sapphire unveils its Spring Lawn Collection With Mahira Khan As The New Face of the Brand

Renowned retail brand, Sapphire is all set to launch its latestSpring’18 Vol.1unstitched and prêt-à–porter lines with Mahgul Rashid as its creative director and Mahira Khan as the brand’s new ambassador. Selecting the internationally acclaimed actor, celebrity, mother, working woman, daughter and icon is part of Sapphire’s extended approach to speak more to the diversity that exists amongst Pakistan’s multi dimensional and multi faceted women. Mahira Khan …

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Sneak Preview of Sana Safinaz Spring/Summer ready to Wear Collection 2018

The much anticipated Sana Safinaz spring/summer ready to wear collection starting from just Rs.1,690 is now available in stores and at all Sana Safinaz outlets nationwide and online at www.sanasafinaz.com. The Summer’s most wanted wardrobe essentials steal the scene with pattern play in bold colors, ultra cool detailing and hip silhouettes. As feminism steadily takes over the world make no apologies for …

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BOLD Announce Bold Men Awards 2018

Bold is Pakistan’s first & only Gas Free body spray brand. It was launched in Pakistan in 2016 by Hilal Care Pvt, Ltd with Fawad Khan as the Brand’s ambassador. Bold has a higher percentage of long lasting finest fragrances, handpicked based on research. Bold fragrances are imported from Europe and are made by the best manufacturers. Being a gas …

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Beat the Cold with these Kids Winter Fashion Trends from Breakout

In today’s world where fashion industry is on the high, it is no surprise that like everybody else, mothers now want their kids to look well turned-out. Not only that, winter fashion is the most awaited one every year because of all the mix and match and extra layers you can pull off. It is no secret that your fashion reflects your personality, …

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13th Season of PFW London to be held on 30th June to 1st July 2018

Riwayat announce the dates for this year’s 13th edition of Pakistan Fashion Week London. PFW London is set to be held on 30th June to the 1st July 2018. The grand fashion event is set to bring together the best emerging and established designers through three dramatic catwalk shows over two days in London. Riwayat Successfully Hosts 12th Edition of Pakistan Fashion …

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A Glance at the Grand Opening of NABILA’s Flagship Store with Shakib Al-Hasan and Shishir

NABILA’s Flagship Store was launched at  Gulshan Avenue, Molly Capita Center with Shakib Al-Hasan and Shishir gracing the event with their presence. Shakib and Shishir both wore pieces from Nabila’s Heritage Collection by Shamima Nabi.   NABILA | Flagship Store Grand Opening with Shakib Al Hasan and Shishir The Grand Opening of NABILA's Flagship Store with Shakib Al-Hasan and Shishir!Shakib and …

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Know All About Shahmeer Ansari, The Brain Behind Menswear Designer Label ”Sastre Culture”

Shahmeer Ansari, is the Creative Director and Image Consultant at ”Sastre Culture”, an emerging name in Menswear Fashion with a vision to excel in every aspect of clothing, right from the selection of fabric, to stitching, and final delivery of the product to the customer. After completing his education in Malaysia, when he returned to Pakistan, there was a lot …

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The Embassy of Pakistan in Berlin & Government of Saxony-Anhalt, Germany Host A Cultural Event Depicting Fashion, Music and Art of both Countries

The Embassy of Pakistan in Berlin in collaboration with the Government of Saxony-Anhalt, Germany organized a cultural event “Otto macht Mode” on 20 January 2017 depicting Fashion, music and arts of both countries. The highlight of the cultural extravaganza was the showcasing of Pakistani haute couture by renowned designers, Deepak Perwani and Ali Xeeshan. German Foreign Secretary Walter Lindner, Dr. …

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Label.M hosts an exclusive styling workshop to launch their global campaign in Lahore

Label.m – a premium hair care brand and official partner of London Fashion Week hosted an exclusive styling workshop on 25th January at the X2 Café in Lahore. The event, which was the first of its kind for the brand, had two of its most prominent faces flown in from UK. Gary France, International Educational Director and Max Lamparter, International …

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