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Ariel Pakistan ”WashTheLabel” campaign highlights a beautiful message

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Hatss off to Ariel Pakistan for coming up with such a brilliant campaign going out of the box and coming up with an idea that gives out a meaningful message #WashTheLabel.

One must watch the below video which is heart touching and will definitely change the way we think:-

 

Ariel – #WashTheLabel

We often stain characters by applying labels without understanding. This woman's realization will make you wonder, "Are we too quick to label each other?" It's time to #WashTheLabel

Posted by Ariel Pakistan on Friday, December 16, 2016

 

We often stain characters by applying labels without understanding. This woman’s realization will make you wonder, “Are we too quick to label each other?” It’s time to #WashTheLabel.

Brilliant campaign all together, and glad to see our brands playing their part in becoming the change agents of our thinking process.

 

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Sania is a Fashion grad from AIFD. Blogging is what she loves doing.

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