Lay’s has always been upfront in enlightening the consumers about the little joys of life through its campaigns. The brand always try to motivate its consumers to embrace enjoyment while indulging in the great taste of Lay’s. The same continues, as Ali Zafar singing the Lay’s anthem reminds us of the fun times we have with friends. The new campaign of Lays captioned #LifeNeedsFlavor is a fun anthem sung by hearthrob Ali Zafar that takes us all down the memory lane recalling the fun times we have had with our friends.
With upbeat lyrics and a catchy composition the song will be an instant connect among the youngsters. A commendable job overall by the brand and the agency.