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Khaadi launches Theme Song for its 18th Anniversary


[Karachi – 10th December, 2016] Khaadi, Pakistan’s premium clothing & lifestyle brand, today revealed the theme song for their 18th Anniversary titled ‘Choo Liya Aasman’ featuring the All Girl Band. Xulfi has composed & produced the song while Guddu & Shaani directed the video.

Celebrating Khaadi's 18th Birthday

Har pal har kadam khud par hai yaqeen, mushkil hai safar par hosla kum nahi!Join us in CELEBRATING 18 YEARS OF OUR #KHAADIJOURNEY!#Empoweringtheemerging #Khaaditurns18

Posted by Khaadi on Saturday, December 10, 2016


“18 years – A big milestone in Khaadi’s life. This has been a great journey with its shares of struggle. After 18 years of success, it feels great to pass the mantle to young talent who have just begun their own journey”, shares Shamoon Sultan, CEO Khaadi.

“Working on this song for Khaadi was an absolute pleasure. I’m very happy to have worked with Khaadi on this milestone moment of an incredible journey they embarked upon 18 years ago.” commented Xulfi on the song.

“The song interprets passion, enthusiasm and positivity towards any challenge life tosses in our direction. It speaks to the soul by encouraging one to never abandon ones dreams and goals.” they further added.

Credits for the song:

Song: Choo Liya Aasman

Band: All Girl Band
Composed and Produced by: Xulfi

Directed by: Guddu and Shaani

About Khaadi:

Khaadi is a multinational Pakistani clothing fashion brand founded in 1998 by Shamoon Sultan. It specializes in “hand-woven” technique products, specially a wide clothing range for women in Prét wear, it also provides unstitched lawn, children’s clothing, shoes, bags, jewelry and is scheduled to open a clothing range for men’s wear.

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Sundus is a Media Graduate from Kinnaird College Lahore. Writing and Reviewing is her passion that she takes out at

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