Know All About Shahmeer Ansari, The Brain Behind Menswear Designer Label ”Sastre Culture”

Shahmeer Ansari, is the Creative Director and Image Consultant at ”Sastre Culture”, an emerging name in Menswear Fashion with a vision to excel in every aspect of clothing, right from the selection of fabric, to stitching, and final delivery of the product to the customer.

After completing his education in Malaysia, when he returned to Pakistan, there was a lot that Shahmeer wanted to do – starting something of his own was one thing that was constantly on his mind.


He tried his hand at a number of things; and soon he discovered that he was not afraid of experimenting or failing, and had a natural entrepreneurial flair. Shahmeer has been blessed with the gift of the gab, something which made and makes him very popular amongst both the young and old. Little did he know that this talent would help him carve a career for himself as a leadership and enterprise development trainer. Creating creative analogies and helping his audience see a situation from a completely different perspective is one of his main strengths. He spent three years talking to the youth about how they should pursue their dreams. After three years, he decided to take his own advice and put all his heart into making Sastre a mark of quality and a trusted brand name in men’s clothing.


As Creative Director, he walks the clients through the entire fabric selection and design experience ensuring that the final product from the cut right down to the stitch on the buttonhole is customized according to the client’s choice and preference.


As an image consultant, Shahmeer assists clients at Sastre to achieve the perfect look for the desired event or occasion considering clients skin tone, body type, height and all the other main factors that are required to get the perfect look. Shahmeer also undertakes workshops at various renowned institutes that are strategically designed to achieve the desired objectives of the organization by keeping strong eye on their needs and requirements.


Shahmeer serves as Master Trainer for PEMS Training Programme at SEED which are carefully designed programmes to conduct trainings at the grass root level for entrepreneurs at micro level to help them improve and expand. IPP has now been successfully implemented around Pakistan. He has the ability to engage his audience in the microenterprise sector, during his training sessions, and manages to erase the trust deficit that prevails in under-privileged areas. His trainings for grass root entrepreneurs (GREs) are motivating and full of energy and zest. Shahmeer is also a certified facilitator by Social Enterprise Academy, Scotland.


He brings with him a contagious energy and the drive to take on any challenge. He has an Honors’ degree in International Business from Limkokwing University of Creative Technology (LUCT) and an external Dual Degree Programme in Business Management from (LUCT) in affiliation with Anglia Ruskin University, UK.


He has worked with various well-known organizations such as USAID, British Council, Engro Foundation, Engro PowerGen, Engro Foods, IBA Karachi & Sukkur, University of Gujrat, University of Faisalabad, Bahria University, BUITEMS Quetta, British Business Centre, MOSAIC (HRH Prince of Wales Initiative), SEED, BRAC and various other enterprises.


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