In a groundbreaking move, PUBG MOBILE has unveiled version 3.3 of its hit viral game, featuring Urdu language support in its settings. This release marks a significant milestone in the gaming industry, as it brings the globally popular game closer to Pakistani players by incorporating their national language. The update also includes an exciting collaboration with the young Pakistani music band AUR, resulting in a first-of-its-kind music video and in-game Urdu Voice Pack titled “Jeet Ki Awaz.”
Expanding Accessibility with Urdu Language Support
The introduction of Urdu in PUBG MOBILE underscores the game’s commitment to reaching a broader audience by offering content in the language of their choice. This update is expected to enhance the gaming experience for millions of Pakistani players, making the game more accessible and culturally relevant. By incorporating Urdu, PUBG MOBILE is not only catering to the preferences of its Pakistani fanbase but also promoting the use of the national language in the rapidly growing mobile gaming industry.
“Jeet Ki Awaz” – A Celebration of Team Spirit
To mark the launch of the Urdu version, PUBG MOBILE has collaborated with AUR, a dynamic Pakistani music band, to create the original song “Jeet Ki Awaz.” This powerful anthem perfectly encapsulates the winning spirit and teamwork that are central to the PUBG MOBILE experience. With its catchy tune and motivational lyrics, “Jeet Ki Awaz” is set to become a rallying cry for players as they embark on their in-game adventures.
The music video, featuring the vibrant energy of AUR, showcases the essence of collaboration and unity, both of which are essential for achieving success in the game. The song was composed specifically for PUBG MOBILE, further cementing the bond between the game and its Pakistani audience.
Celebrating the Inclusion of Urdu
The launch of PUBG MOBILE’s Urdu version has been celebrated by influencers and key opinion leaders across Pakistan. Notable personalities such as Adeel Hashmi, the founder of Faiz Mela and a passionate advocate for the Urdu language, poet Ali Zaryoun, storyteller Maryam Raja, influencer Junaid Akram, and Abbas Raza Bokhari have all expressed their excitement over this historic development.
Adeel Hashmi, a well-known TV personality, likened the introduction of Urdu language settings to a celebration, expressing his enthusiasm for the new in-game functionality. He praised the initiative, saying, “This version of the PUBG MOBILE game will be in your and my favorite language, in fact, my extremely favorite language, Urdu.”
The integration of Urdu in PUBG MOBILE’s latest update is a significant step towards making mobile gaming more inclusive and accessible for Pakistani players. By incorporating the national language, PUBG MOBILE is not only enhancing the gaming experience but also contributing to the promotion of Urdu in the digital realm. The collaboration with AUR and the release of “Jeet Ki Awaz” further amplify the impact of this update, creating a cultural milestone in the gaming world.
As PUBG MOBILE continues to evolve, this initiative sets a new standard for how global games can connect with local audiences by embracing their language and culture.
Fahad is an entrepreneur and a marketing enthusiast who loves to write on trending topics. He loves travelling & playing tennis is what he does in his leisure time. He tweets @fahad164.
Email:- fahad164@gmail.com , fahad@themediaparadigm.com
