In an auspicious start to the year, Spotify proudly unveils Nehaal Naseem as the first ambassador for its EQUAL Pakistan program in 2024. This prestigious appointment is a testament to Naseem’s rising prominence in Pakistan’s music landscape, and her track “Beqadra” has earned a coveted spot on the EQUAL Pakistan playlist in recognition of her exceptional talent.
Nehaal Naseem, a dynamic and youthful force in Pakistan’s music industry, has been making significant waves since her debut in 2016. At the tender age of 11, a viral video showcasing her extraordinary singing skills marked the beginning of her career. Since then, Naseem has consistently mesmerized audiences with her melodious voice and heartfelt performances.
Expressing her delight, Naseem shared, “Being selected at such an early age is a tremendous honor for me. I take pride in the work that the Spotify EQUAL campaign is doing to promote talented female artists in Pakistan. I am optimistic that it will contribute to leveling the playing field for female artists and musicians,” she added.
Having been featured as the Spotify Fresh Finds Pakistan artist last year, Naseem experienced an astounding 2852% growth in monthly listeners. Her track “Beqadra” has garnered over 7 million streams since February 2023, maintaining a prominent position on Pakistan’s top charts for an impressive 49 consecutive weeks. Naseem’s journey from being a Fresh Finds artist to becoming the EQUAL Pakistan ambassador exemplifies the significant reach aspiring artists can achieve through Spotify and its distinctive programs.
As the inaugural EQUAL Pakistan ambassador for 2024, Nehaal Naseem joins an illustrious lineup of influential figures previously honored by the initiative, including icons like Hadiqa Kiani and Nazia Hassan, alongside emerging talents like Arooj Aftab, Maria Unera, and Natasha Noorani, to name a few. This recognition serves as a unique source of motivation for young and aspiring female artists.
Over the years, the EQUAL initiative by Spotify has played a pivotal role in enhancing the visibility of talented women artists in the digital age. It provides a platform where their voices can resonate, be heard, and celebrated, marking a significant stride toward gender equality in the music industry.
Fahad is an entrepreneur and a marketing enthusiast who loves to write on trending topics. He loves travelling & playing tennis is what he does in his leisure time. He tweets @fahad164.
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